Interdisciplinary Studies in the Humanities

Abstract The duality of agency-structure regarding collective hypocritical behavior among Iranians has long been the subject of debate and controversy. In the meantime, some agency and others have considered the existing structure in the society as the main cause of this misbehavior. The current research aims to deeply investigate the causes of hypocritical behavior and provide a model to rectify it by focusing on the institution of education. The approach of qualitative and interdisciplinary research has been using data from sociology, psychology, law, literature, political science, international relations, etc. Data coding continued until theoretical saturation using the theme analysis method. The main categories are identified in the section on the cause of hypocritical behavior under the domination of the Giddens structure-action meta-theory. This theory considers the social norm as the result of agency-structure action. Doing so, oversimplification of hypocritical behavior, the negation of individuality, and historical determinism for the category of agency and state (organizational) monopoly, authoritarianism, the use of religion as a tool, and the autocracy of some managers, placing tradition against modernity and a sense of social despair against existing injustices emerged for the category of structure. Based on the requirements and limitations of the education proposal, meanwhile observing the theory of boundary actors, the categories of implementing the principle of meritocracy, and allocating competent resources, inserting the courses of moral philosophy and human rights in the curriculum, creating space for expert psychologists, trying to restore social capital, using every opportunity to create the context of modernity, implementing knowledge management, and consensus building in carrying out efficient civil action was also emerged as alternatives.

Abstract The green supply chain management model is for environmental protection, which companies could use to reduce negative environmental impacts and achieve the optimal use of resources and energy. The study is an attempt to identify and develop a similar model for the petrochemical industry of Iran’s Fars province using Grounded Theory as a qualitative data technique and the DEMATEL method to test its effectiveness and efficiency. The data collection was based on documents as well as interviews with 20 experts selected through snowball sampling. To analyze the qualitative data, three stages of open, axial and selective coding were used. Criteria were also prioritized using the DEMATEL method and questionnaire. The results indicated the extraction of 21 axial and 90 open coding, which were placed in the form of a paradigm model. Then, using pairwise comparisons in the said method, and the final ranking of selected criteria of green supply chain, showed that the central process design, customers and other external institutions, green innovation, environmental management approaches, human resource management, environmental performance improvement, management and optimization of energy consumption (with values ​​greater than the threshold) have a higher degree of importance (weight).

Abstract Proper management of water resource patterns is considered as one of the main infrastructure for sustainable development in the energy sector. Drought, population growth, industrialization and urbanization are the factors that have contributed to the country's water supply crisis. In this regard, social marketing has an effective role in reforming the pattern of consumption in the energy sector, especially in the consumption of water resources. In this research, in order to determine the relationship between effective factors in social marketing and its role in voluntarily changing water of consumption and effective management, from 115 knowledgeable experts in the field of water resources as a statistical society, asked about the factors that associated the pattern of consumption in form of a questionnaire. Based on the analysis, it was found that three factors of social marketing (location, product and culture) have a significant relationship, and then by ranking the social marketing factors with fuzzy TOPSIS method, the factor of location as the most important factor was obtained (0.644).

Abstract Critical hermeneutics is rooted in philosophy of knowledge, in general, and in the methodology of human sciences, in particular. This approach is methodologically considered as a qualitative study with the aim of achieving internal understanding in various fields such as linguistic, longitudinal and experimental sciences. Jürgen Habermas, one of the precursors of Frankfurt School, is the pioneer of this method. In 1981, he published one of his best works entitled “Communicative Interaction Theory”, and added the symbolic aspects of social interaction to Frankfurt critical theory. Thus, critical hermeneutics does not pursue a “unifying answer”; rather it seeks to portray the social phenomena that are derived through discourse. Discourse, as a means of obtaining data, is used in critical hermeneutics and as Habermas posited, the essential prerequisite for discourse is to provide space devoid of any trace of power. In this qualitative study, the researchers conducted in-depth interviews with individuals, and by transcribing the interviews, converted the phenomenon into text. These texts constitute the research data of the study. Then, the researchers interpreted the textual form of the phenomena and represented the obtained results in several limited themes, each of which is further split into certain limited categories. Since the main advantage of critical hermeneutics is developing and reorienting the existing interpretative approaches to the study of management, this paper attempts to examine this approach as a qualitative research method in organization and management studies, and represent its process and key features.

Abstract Entrepreneurship is among the most important outcomes of university development and requires novel management approaches such as "organizational ambidexterity," which refers to the simultaneous pursuit of exploiting existing capacities and exploring knowledge for the future. This paper aims to design and validate a balanced ambidextrous university model for entrepreneurship development. The research method is mixed-methods with a sequential exploratory design. The target population in the qualitative phase consisted of higher education management experts, with whom 14 semi-structured interviews were conducted purposefully. Art is one of the most dynamic domains of human life, yet artistic innovations do not share the same destiny: some attract temporary attention and disappear, while others become embedded in collective memory. Understanding the mechanisms behind this difference is particularly important in creative industries. Drawing upon institutional theory, this study investigates how innovative musical styles become institutionalized in contemporary Iran and why some innovations gain permanence while others are forgotten. The research adopts an interpretive qualitative approach using grounded theory within a multiple-case study design. Data were collected through archival sources and semi-structured interviews with members of eight innovative Iranian music groups, selected through purposive sampling with a snowball strategy, and analyzed through open, axial, and selective coding until theoretical saturation was achieved. Five major themes were identified: the organic emergence of innovation through artists' internal creative interactions; the formation of an initial niche audience through shared taste and informal channels; stylistic stabilization through authenticity and audience loyalty; negotiations for institutional support after audience consolidation; and the acceptance or rejection of that support. The findings demonstrate that audience formation precedes institutional endorsement and serves as a critical condition for the long-term survival of innovative musical styles. The study concludes that institutionalization in creative industries emerges through ongoing interactions among artists, audiences, and institutional actors rather than through formal legitimacy alone. The proposed model contributes to institutional theory by highlighting cultural identity, audience engagement, and adaptive institutional arrangements, with practical implications for artists, cultural entrepreneurs, and policymakers.