Document Type : Original Research Paper

Authors

Department of Management, Yazd Branch, Islamic Azad University, Yazd, Iran

Abstract

The green supply chain management model is for environmental protection, which companies could use to reduce negative environmental impacts and achieve the optimal use of resources and energy. The study is an attempt to identify and develop a similar model for the petrochemical industry of Iran’s Fars province using Grounded Theory as a qualitative data technique and the DEMATEL method to test its effectiveness and efficiency. The data collection was based on documents as well as interviews with 20 experts selected through snowball sampling. To analyze the qualitative data, three stages of open, axial and selective coding were used. Criteria were also prioritized using the DEMATEL method and questionnaire. The results indicated the extraction of 21 axial and 90 open coding, which were placed in the form of a paradigm model. Then, using pairwise comparisons in the said method, and the final ranking of selected criteria of green supply chain, showed that the central process design, customers and other external institutions, green innovation, environmental management approaches, human resource management, environmental performance improvement, management and optimization of energy consumption (with values ​​greater than the threshold) have a higher degree of importance (weight).

Keywords

Main Subjects

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